Marketing is a relationship-based experience that never feels forced. Buying from the person feels like a natural next step because you are their ideal client and you like them and trust them to lead you. The first part is REALLY important and where we're seeing too many Fempreneurs dropping the ball…

We know the cost of improper planning. We remember what it felt like to be constantly pivoting because we were chasing business goals that weren’t aligned with our hearts.

After many years of teaching Fempreneurs how to grow a niche email list, I'm living one of the main reasons why an email list is an essential marketing tool…

Searching for like-minded entrepreneurs landed me at a conference where I met my first business coach. It took me a few months to wrap my head around investing that kind of money in a coach when I felt broke all the time, but…

Curious about how to get 1000 *niche* Instagram followers as quickly as possible, whether you're a new business owner, or you're like me and you got kicked off Instagram?

While spending the winter in Mexico I got to work creating 25 videos to help you discover and use your MARKETING SECRET WEAPONS.

I tried MANY things that didn’t work while discovering what DOES work. Whenever I felt doubt creeping in, I went back to my 3 success measurements: Happiness, Impact and Income. Although the income felt like it was lagging behind the other 2 sometimes, I trusted I was on the right path and kept my spending in check so that I could keep going.

What’s the best way to record podcast episodes? What tech/apps should I use for editing and publishing? Do I need a fancy mic or expensive software?

As soon as I was fired, I immediately discovered new income streams that were a great fit for me. I couldn't have discovered them without getting fired.

If your business is brand new, this is not the time to put financial pressure on it. You need to nurture it with love, food and direction.

If you’ve heard the gurus talk about how they can take away your marketing pain for the low price of $10,000 USD, and you bought it only to find you still feel frustrated because of how much time it takes to implement it, you’re not alone.

It wasn’t because of not being good enough, or doing something wrong. There was nothing I could do to avoid feeling rejected.

I had no idea when I was little that my mom and dad were on a mission to make me as confident and fearless as possible.

My creative timeblocks are PURPLE and my coaching timeblocks are GREEN. My goal is to not see PURPLE and GREEN timeblocks in the same day. For example, I do not want to go from a website design meeting with a client to creating marketing material or a new blog for my business.

My mission is to help as many women as possible know the feelings and benefits that come from becoming an Author. I am very grateful that Amazon got on the “Print On Demand” bandwagon in 2016, the same year I self-published my first book. Talk about impeccable timing!

A “segue” connects the dots for your readers when you move them from one topic to the next. “Segue” is Italian for “it follows”. It was originally used to describe a seamless transition between pieces of music.

Creativity comes to those who put out the welcome mat, unlock the door, remove distractions and make an effort to be in its presence. 

Recognize the gift you have given yourself by allowing time and focus for creativity. Of course your audience will benefit, but you will benefit just as much, if not more.

My mission is to share the steps and tools I've taken that actually work - without the bumpy road and throwing things at the wall. I know the financial investment required to start a business and keep it running, and I would never want a Fempreneur to feel alone or like she’s hit a wall when it comes to marketing.

Are you curious to know the steps involved in writing a book? Find out in this blog post written by the Founder of FemAuthors, a writing and book marketing program for women based in Calgary, Alberta.